Internet Lead Script (OLDER LEAD)

STEP 1

OPTION #1: Interruption Script

Purpose: The goal of this script is to disarm the lead and enter into a conversation. Then, through the conversation, try to qualify them.

Hey “LEAD NAME”, this is Andrew calling from EXP Realty, you probably hate receiving these calls as much as I hate having to interrupt people, but you came through one of my real estate ads. And, like a professional, I’m following up to see how your search is coming along?..?...?

OPTION #2: Curious Script

Purpose: The goal of this script is to keep it to open-ended questions about the prospects home search.

Hey “LEAD NAME”, this is Andrew, you had signed up on our website a little while back while searching for homes, and I was curious—did you ever find the right place, or are you still on the hunt?"

STEP 2

Prospect reply: “ not looking right now” or “I just wanted to see the photos”

"Got it, you're not looking to move right now. Just so I’m on the same page—do you see yourself staying put for the next two years, or could that change?"

From here, the lead can either say yes or no….

Prospect reply: “ yes”

Got it. “LEAD NAME”, thank you so much for your time and you have a wonderful day!

Option 2: they say…. “No, I’m hoping to do….Blank”

All you do from here is ask some questions about what they are thinking and then make an offer.

Here are questions to ask to qualify them for an offer: